How will COVID 19 change our consumption habits?
If you ask me to name one thing which I’ve learned out of this COVID 19 crisis as a consumer, not as a marketer, my answer would be, ...Read More
Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts
What Lessons Can Small eCommerce Companies Learn from How Kapruka Handled their COVID 19 crisis?
No, I promise you, this is not going to be another one of those rants about how badly Kapruka.com handled my order. But I think th...Read More
Top Digital Marketing Trends Predicted for 2020 in Sri Lanka
At the beginning of every new year, experts around the world are publishing their list of “Digital Marketing Trends for 2020” etc as a...Read More
Have You Found Your Digital Nirvana?
When prince Siddhartha walked out of that royal mansion in Kapilvastu, in search of inner peace and a path to Nirvana, there were many t...Read More
What’s the Difference between Designing a Website and Buying a Saree?
Recently I got involved in a couple of projects of website revamping, including the website of the company I work for. I suddenly starte...Read More
Who Owns Digital Marketing at Your Company?
Maybe you are a genius in electronic engineering, and you know how to build a television set from scratch on your own. You know exactly...Read More
How Credible is Brand Finance Lanka Ltd’s List of Sri Lankan Superbrands?
Recently I stumbled upon this article on Daily FT containing a list of ‘ Sri Lanka’s superbrands of the year ’. The list was publish...Read More
Understanding ICC’s Brand and Content Protection Guidelines for Marketers
With the 2015 ICC Cricket World Cup coming closer to its business end, we see more and more local and international brands getting aggre...Read More
Why Every Company Should Hire an In-house Digital Marketing Expert
We all know the story of ‘ Seven blind men and an Elephant ’ as an excellent fable of how personally attached perspectives can dece...Read More
Confusing Your Customer is Not a Strategy
November 4th happened to be the 8th year celebration of my marketing career. It was on November 4th, 2002 I started working at my first job ...Read More
Peopleizing Your Brand - Presentation Materials for the Workshop Session
The Social Media Marketing workshop organized by the eBusiness Academy is happening this weekend at the OLAK Auditorium Colombo 10. Last co...Read More
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