How In-Market Audiences on Google Adwords Can Improve Your Marketing Budget ROI 2/21/2015 10:11:00 PM In-market audiences and affinity targeting on Google display network are two great tools you can use to reach your precise audience thro...Read More
Re-Targeting Your Customers on Facebook and Google Display Network 11/12/2014 12:00:00 AM Image Credit lexity.com Remarketing (or Re-Targeting) is the hot topic among digital marketers now days. If you haven’t heard about rem...Read More
Live Webinar (Free) - How To Make Your Online Banner Ads More Effective 6/17/2012 10:35:00 PM Finally, I have found some extra time to do this! For last couple of months, Suranga and I were discussing about this free webinar se...Read More
Hits, Clicks, Visits, Unique Visits, Pageviews, or What? Understanding the Jargon of Online Advertising 1/28/2012 12:12:00 AM Working in the online ad business and dealing with various clients and web publisher partners for some time now, I think I explain thes...Read More